Arent Fox’s Larri Short and Stephanie Trunk have been published in the April 5, 2012, edition of Law360.

In their article titled “Challenging The Legality Of Copay Coupons, Larri and Stephanie discuss six class actions recently filed by health plans against pharmaceutical manufacturers over the manufacturers’ sponsorship of copayment assistance programs.

The attorneys write that the suits have potentially significant implications for the marketing strategies used by many brand manufacturers when new products are launched or when competition within a therapeutic class is particularly intense.

To read the full Law360 article, please click here (registration required).