Under Armour CEO & Founder, Kevin Plank on the Company’s Rise to Fashion Stardom

In this episode of Fashion Counsel, Anthony Lupo sits down with Kevin Plank, the CEO & Founder of Under Armour.

They discuss the famous ESPN Magazine advertisement that put Under Armour on the map, the rise of fashion’s influence on athletic apparel (and vice versa), major competitors and celebrity endorsements, and international strategy, particularly in China.

Contacts

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